Zack McCune presents to the lab

Zack McCune presents ‘Conflict, Consensus, and Creativity: Wikipedia at 20’.

Zack McCune is Director of Brand at the Wikimedia Foundation. He draws on a background in sociology and creative marketing. As a Master’s student at the University of Cambridge, he authored the first academic study of Instagram. McCune directed social media for MasterCard and Mountain Dew before returning to his roots in ‘free culture.’ Today he leads the Brand Studio at Wikipedia, a team of 9 creative staff and dozens of filmmakers, artists, and design agencies to inspire global participation in open knowledge.